RETAIL STORE

GEORG JENSEN

A new London flagship boutique for the Danish jewellery and homeware brand Georg Jensen, in a two storey space on Mount Street in Mayfair. The store concept is inspired by geometric, Scandinavian and Art Deco references, all originating from the silversmithing brand’s rich history. Dynamic black steel elements lead shoppers progressively through the store. Stark white walls and floors are offset by walnut partitions. Hammered terrazzo counters refer to hammered silver.